With that in mind, what information could your business use for a newsletter, and how often would you send one? Write a list of content ideas you think your customers would enjoy seeing and why.
The information that my business can use for a newsletter could include are:
Local hombrewing and brewery events;
new beer out in the market ratings; and
equipment, ingredients, materials for craft brewing.
This above information provided to our customer would be enjoyed for the simple fact of what a home brewer, beer aficionado, and brewer experiences. As a home brewer / brewer, I enjoy reading newsletters about other beer ratings, styles, and new equipment / ingredients out in the market.
I like your idea of including local brewery events, I think it strengthens the craft beer community. Would you do a weekly event newsletter in addition to your other content ideas or keep it all in one post for your followers?
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