Monday, February 12, 2018
Week 3: Blog Post Part 1
In a consumer prospective social media makes it easier to get noticed. Whoever has a problem, everyone can see it. It makes sense that a business needs to address a problem asap.
Most experience's that i've had with a business through social media have been positive. Nowadays, most all companies have a dedicated social media responder. It's more faster than email. You get notified right away when a consumer ask's a question or has a problem.
For our business Embarcadero Brewing, we respond to positive and negative comments with empathy. The consumer is always right. Fortunately, we have not had any negative comments. I think this is mostly due to the fact that we are not 100% open to the public yet. We have done few beer festivals and showcased some of our beers. We are satisfied with the overall general opinion. Are beers are unique and provide a style for just about every person's taste. From our smooth germanic lager to the more aggressive IPA and back in between to the more flavorful amber, browns, and stouts.
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Gustavo, I have yet to communicate through social media with a business, but hearing that you have had a positive experience will make me consider trying it out. With the Embarcadero Brewing, it may be hard to get a negative, but yes, I agree that you haven't gone public yet, and that may bring in a more diverse and uncontrollable element. Are you going to be the dedicated social media responder for the brewery?
ReplyDeleteHi Mark, in the beginning my partner and myself will be doing everything. I'm excited for the journey we are about to embark.
DeleteCheers!